Service
Why Choose the Service
Country Selection
School Visits
Follow – Up
Support Service
Sample Management
Catalogue/Brochure and Flyer Distribution
Exhibition Participation
Why Choose the Service
Whether you are promoting your books or just testing the market, the educational marketing service offers you the possibility to market your books and receive full data feedback without having to leave your office.
The savings on expenses and time alone, more than compensate for the price of the service. The comprehensive data you receive will allow you to better strategize your marketing plan.
Country Selection
The services are available in the following countries:
Lebanon,
UAE,
Jordan,
Bahrain,
Egypt,
Kuwait,
Oman,
Qatar,
Saudi Arabia
School Visits
> The client can choose from packages of 30, 60, or 120 school visits.
> Rearden will contact the school and arrange for an appointment.
> Rearden will agree with the client if a limited amount of training is required before promoting the product in a school.
> Rearden will visit the school to discuss the product(s) for promotion and leave in its possession catalogue(s).
> The client will choose to
> Use Rearden’s expertise to agree on a list of the right schools to target.
> Give Rearden the list of schools the client wants our company to visit.
> Rearden will communicate back with the client using their report format or, by agreement, adopt Rearden’s own format.
Follow – Up
Rearden will deal with any follow up with the school.
Support Service
The detail of the customised support service will be provided with each quotation request. If the client chooses the Rearden Support Service, then when a school calls with a query, the Rearden team will liaise between the school and the client. Additional visits by Rearden staff will be agreed with the client, who may decide at any point to send in their own experts. All of these queries will involve emails from Rearden to both the school staff and the client, in addition to phone calls to the school.
Common Follow-Up Requests
> Additional Visits
> Sampling
> Coordinator Interest – one/two visits
> Prices
> Serious Consideration of a Series – two/three visits
> Availability
> Adoption of a Series – minimum of three visits
> Direct Ordering Services
> Explanation of Series Components
> Regional Supplier Information
> Presentations
> Delivery Times
> Discount Information
Samples Management
Servicing samples into schools is an important part of achieving sales. Rearden’s Sample Management Service will offer arrangements for:
> Hidden sample storage
> Courrier service to collect samples from schools
> Courrier service to deliver samples to schools
> Administration of the sample service
Catalogue, Brochure and Flyer Distribution
> An additional free service is available to Sample Management clients.
> Local post / courier service delivery of catalogues, brochures and flyers
Exhibition Participation
> The client can choose to have Rearden staff man their stand at local exhibitions either instead of or in addition to their own staff.
> The client can choose to have the exhibition report written up by the Rearden team using an agreed upon format.
